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It’s all about the branding

As a designer, I cannot help but fall for any business or product with strong and powerful branding. This weekend, I found a few impressive examples of this. One was a food market in Montreal which we had only just discovered, and the other two came from wine labels. It’s pretty amazing when you think about how each logo design is highly focused on the use of typography despite the scale of their message.


Fou D’Ici - 360 De Maisonneuve Ouest in Montreal

Canadian, Design, MontrealComments { 3 }

My day job


I had countless sleepless nights trying to envision the final product to ensure that it would all be just right.

I’m not sure why I don’t often talk about or really let you in on what I do during the day. I think it might be mainly because of a fear or really putting myself out there. Well, I guess working on a national ad campaign and have it appear in nine different Canadian magazines, I’ve had to bite the bullet and just let go.

Thanks to a team of truly incredible professionals, we all came together and made a dream of mine happen.

And I promise over the next few weeks, I will show you more of what I have done and what I do because you’ve been there for me. I talk about design and how important it is to me yet never really share that part of my life with you. You can see the entire campaign by flipping through either your October issue of House & Home or Style at Home among others, but for now, here’s to new beginnings.

About us, Creativity, Interiors, MontrealComments { 10 }

Pure Green Magazine - Issue No 6

So it’s out, live, in all its glory.

For every issue I get involved with, I learn so much about who I am, how I work and what makes me happy. Pure Green is definitely a labour of love shared between such incredible people and with every page we add together, it just keeps getting better and better.

Researching and discovering so many inspiring manufacturers and artists for my eco style picks is definitely a highlight for me. And seeing some of my favorite spots in Montreal in the magazine puts a smile on my face.

Thank you Celine, Erin, Jonathan, Anile, Bess and so many others for working with me so wonderfully and for making this magazine what it is today: BEAUTIFUL.

All photos © Ever Images - Erin Monett

Canadian, Green, Montreal, Press, Pure Green MagazineComments { 4 }